How the U.S. Army Is Using Bloggers

Here are some of the things you’ll learn in this video:

The story behind Army Strong Stories

How the U.S. Army uses social media and technology to share stories

How to encourage authenticity and transparency to build credibility

How to actively listen and why that is important for developing advocates

The reasons to consider a blogger outreach campaign

How to look for the influencers relevant to your business

How to use alternative channels to connect with influencers